A professional painter uses brushes borrowed from his kids’ paint by numbers set. He lays down newspapers instead of a drop cloth. And uses a makeshift cardboard edger instead of blue painters’ tape. A surgeon operates with kitchen utensils. Sutures with yarn. A hairdresser blows your hair dry. With his mouth. A wedding photographer captures [...]
Posts Tagged ‘Social Media’
The man Gary V no longer is
I ran into Gary V briefly at the RE/MAX convention in Vegas a couple weeks ago. He’s a magnificent ball of passion – a dynamic speaker, creative thinker and tireless marketer. When I got home I read his new book, The Thank You Economy. It’s a good read. Gary’s central thesis is that brands that [...]
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Get ahead of the wave
He was a well-dressed gentleman seated at the table just to my left. Assembled at the front of the room were myself and three other panelists. We were wrapping up a morning’s worth of presentations with some questions at RealEstateView.com.au‘s Interactive Real Estate Marketing conference in Melbourne. Silver-haired, impeccably groomed and dressed to the nines [...]
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I’m not contrary, I’m just thinking
I’ve been traveling like crazy the past few weeks. Detached from home, from family and from my Tempur-Pedic mattress, I had lots of sleepless nights. At the end of my trip I spent a few long days hunkered down in the French Quarter. In the evening, after the parties, I’d sit on my balcony eating [...]
Paying a social media penance
Father, please forgive me for I have sinned. Yesterday, I un-followed 2,000 people on Twitter. Blueprint of promiscuity Today, I’ve responded to a barrage of emails and calls asking “what did I do wrong to warrant being un-followed?” I’m a bit shaken. Seems I committed a cardinal social media sin: the un-follow. There was no malice, no snub, behind [...]
It’s Official: Facebook is kind of a big deal
Something big happened this week. And I’m not talking about the move towards a vote on health care reform. According to online measurement firm Experian Hitwise, Facebook eclipsed Google in weekly traffic estimates. The difference was razor thin -Facebook visits tallied 7.07 percent of Internet traffic in the US versus Google’s 7.03 percent – but [...]
Foursquare and five years ago: Recalling the promise of real estate and social media
“By three methods we may learn wisdom: first, by reflection, which is noblest; second, by imitation, which is easiest; and third, by experience, which is the most bitter.” – Confucious 2005. Social media drifted into real estate like a thick morning fog by way of the Rain City Guide blog. It was published by an unknown author [...]
Chicken soup for the social soul
I’m no Abe Lincoln. I don’t posses his self-assurance. Or his legendary judgment. But he taught me the importance of holding two opposing thoughts in my head at the same time – something I was called upon to do this week. On Monday, I had strong set of beliefs about social media. Today they are [...]
How to stay out of social media Bizarro World
First, take a hit off this (start at 1:50): Then – quickly – absorb about thirty seconds of this: Now imagine that it is Andy Williams and Steve Austin that are fighting, on a pastel-hued sound stage, with Sasquatch prancing about in a skirt. That, my friends, is the sort of bizarro world you must [...]
Social distortion
What’s wrong with this picture? Nothing too terrible, really. Just a callout on the “About Us” page of a major consumer products Website. Pretty standard stuff. But you will notice the “ShareThis” widget. Which is not itself too offensive but is emblematic of something that’s been bugging me a lot lately. Laziness, namely. As it [...]
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