Posts Tagged ‘Change’

Letting it all hang out, Imperial Palace style

The Imperial Palace, Las Vegas. It’s the type of place where you might find yourself buying a pack of Dorals – not because you smoke, but because it just feels right. Where the drinks are weak and the sheets are stiff. I spent an afternoon playing nickel slots there with in-laws ten years ago, but [...]


The top ten things that kill real estate vendor website copy

I’ve been exposed to a host of interesting applications as a result of submissions to our Real Estate 2.0 Mind Map. And I have noticed patterns within the Website copy that pitch these applications. Too often they include big blocks of confusing copy. Bad copy. Superfluous copy. Technical jargon. Unsupported claims. Grandiose promises that wax [...]


The end of the real estate story?

Marc and I spent the past two days in Chicago. A marvelous city! Big, grey and stolid but laced with flavor like a well-marbled steak. It’s like Manhattan without the bravado and San Francisco with substance. I hated to leave. Anyway: Our trip was filled with great discussions with smart people. One stuck with me [...]


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Fore and Aft: A simple website makeover

Unlike many of his peers, Artur Ciesielski was decidedly unhappy with his web presence. ‘Settling’ was not part of his vocabulary. Unlike many of his peers, Artur was not proud of how cheap his website was. Unlike many of his peers, Artur was not complacent about his Web presence. He longed from something more substantial [...]


Moving beyond broken

I spent three days in Scottsdale last week where I participated in several sessions at Leading Real Estate Companies of the World’s Future Tense 2009 conference.  Amid the golden Arizona sunshine and within the Westin Kierland, one distinct sentiment echoed throughout: The current brokerage model is broken. Throughout the day it danced around the panels [...]


You can’t always get what you want, but sometimes, you get what you need

These days we don’t throw away tubes of toothpaste until we’ve squeezed them dry. It’s amazing how much more we can crank out of them. Long after we considered them done. Here Ye, Here Ye It seems each time I publish a post that offers my Blue Ocean view of print media, I stir up [...]


Replaced

Nicole sat across the dinner table from us Friday night. She was not her usual positive self. Something happened. I decided to pry. Replaced A former actress, Nicole followed her true calling behind the camera. She did film. Music videos….


Thinking horizontal in our vertical

John Battelle posted this gem the other day. It captures so neatly the challenges and opportunities facing many in online and “traditional” real estate these days. Consider this point: “Every customer interaction is marketing. Every partnership is marketing. Every employee…


Losing a race with progress

Feb 26th, 2009. The Rocky Mountain News closed its doors after 150 years of operation. Rather than link to the story, I thought this 45-slide photo gallery of Rocky employees as they gathered to hear the news might serve as…


What’s blowing your mind these days?

I have become bored with video chats in the span of six months. When I bought a Macbook last July, the built-in webcam was a revelation. Now I rarely call Davison, who lives 250 miles from Oakland. Instead, I click…