Marc and I toured Zappos headquarters in Henderson, NV last week. Sherry Chris joined us. Better Homes and Gardens Real Estate is a 1000watt Consulting client, but this trip was more about fun than work. I wore a crown all day. We had a great time. Zappos is an amazing company. You probably know that [...]
Archive for May, 2009
The Susquehanna Real Estate Company
This is not a picture of a yard sign from the 1980′s. I wish it was. It’s actually the sign I’ve been staring at for months as I drive drive down my block. The mere thought of it now makes me crazy.
Must Reads
Tech news worth noting
Lots of food for thought here: Everyone’s talking about the “real-time” web these days, usually in relation to Twitter. It seems hard to relate this to real estate in a time when sporadic FTP dumps of MLS data are still all too common. But check this: Stweet, which launched this week, is a mashup of [...]
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Takeaways from a gathering in Dallas
Dallas, Texas. The annual Real Trends Gathering of Eagles Conference just concluded. I have about five hours of down time before I swing over to DFW and begin the long, multi-connection flight home to California. My observations, takeaways and random thoughts on the event follow. Over brunch one morning, a broker shared the issues his [...]
Letting it all hang out, Imperial Palace style
The Imperial Palace, Las Vegas. It’s the type of place where you might find yourself buying a pack of Dorals – not because you smoke, but because it just feels right. Where the drinks are weak and the sheets are stiff. I spent an afternoon playing nickel slots there with in-laws ten years ago, but [...]
Staying positive amid the positively horrible
I try to be positive. But sometimes it’s hard. Like when: 1. I try and refi and the mortgage broker bases his GFE on the “Make Me Move” price I placed on my home two years ago while playing around with the then-new feature on Zillow. Then, two weeks later, after he gets the appraisal, [...]
The era of “Yeah, we have a mobile app” has officially ended
“To be honest, I think the iPhone app — maybe not in this first version, but out on the horizon — might be better than our Web site” That’s Zillow COO Spencer Rascoff in an Inman article covering the launch of the company’s iPhone app. It’s a remarkable statement. And I agree with it. But [...]


Local, Mobile, Social and the future of real estate
20 Tools to Bring your Real Estate Business to the Cloud
15 Ways to Make Your Marketing Mobile




Real Estate’s White Rabbit
What do Betty Crocker, Kraft Foods, Monopoly and Target not have in common with real estate brands? They’ve created iPhone apps. These long-standing brands have plunged down the rabbit hole and into a wonderland where they have found a newer, cheaper, smarter way to connect and serve a generation of King and Queen consumers – [...]