The inflatable Palm Tree available here for $12.99 from this designer merchant. http://tinyurl.com/3wvlec

It all goes back to the late 1970's when the Pinwheel channel was launched on a local cable station (Ohio). Some of those early shows were called Nickel Flicks, Pinwheel, By the Way and America Goes Bananaz.

Anyone remember them?

By 1980, the channel grew regional and a few years later, circa 1983, they went national and changed it's name to Nickelodeon.

The green and orange color that grew synonymous with the station originated from two things: 1)A green slime that was originally featured their show You Can't Do That and 2) The Nickelodeon orange splat logo.

On December 1996 Nickelodeon launched this – http://tinyurl.com/4a7wk8

I suspect that many of those Nick kids who grew up in the late 80's and 90's, went on to become graphic designers involved in the web 2.0 phenomenon. In fact, if you scroll through many of the early Nick sites you will see and array of color palettes (blues, pinks, etc.,) that have become commonplace today.

These colors evoke a sense of fun, youth and lightheartedness that equate to the vibe of Web 2.0. It is however, rarely a color associated with luxury however, there are exceptions. Bvlgari makes a woman's purse in orange currently on display in stores that retails for ($425.00), Prada offers an orange handbag that retails around $1000 and Breitling makes a $2000.00 watch with an stunning orange face.

And of course, Spalding makes a world class game model basketball in a stunning shade of orange.

http://www.livemint.com/2008/09/06000327/Luxury-has-become-a-hollow-ter.html

Speaks to the fact that the word "Luxury" is dead. If not already, they just killed it, drove an orange stake right through it's heart…

Like "The Millionaire Next Door" points out, most millionaires blend in with their surroundings and don't look like they have money.

Does the term "world class" strike a chord?

God, I love that blow-up palm tree! Any idea where i can get one? md

As for the detestable web site — puts me in mind of "Colbert Platinum."

As for the detestable web site — puts me in mind of "Colbert Platinum."

Sorry Marlow, the connection between the utterly ridiculous photos and general political party affiliation of Florida residents escapes me completely.

Wasn't it like *really* close between the Dems and Repubs in the last couple of Presidential elections? Heck, there are still some saying Gore won Florida. Remember hanging chads?

I don't think it "speaks to their audience". I think it speaks to being completely out of touch with reality, regardless of political party.

Nike employees 350 people who serve their brand needs and oversee their touch points.

This is one of the things that we specialize in. If anyone needs a 5 minute brand survey, just ping me. I'll be happy to glance at your site and pinpoint the incongruities if there are any.

My brain is struggling with orange and luxery being congruent?

Ahhhh – the flash of 1.0. Outstanding!